case studies

Project by

PayDownPros

A Fintech Debt Management Solution

Client
Industry
Fintech

PayDownPros


Duration

3 Months

Services Provided
  • UI/UX Design
  • Web & App Development
  • Custom Loan Calculator
  • API Integrations
  • Hosting & Ongoing Support
PayDownPros website img

Executive Summary

PayDownPros is a financial platform designed to help users reduce debt faster by using a biweekly payment system and a unique kitty fund concept. They partnered with us to create a modern web and app-based solution that improves user onboarding, payment management, and financial insight.

  • Challenges
  • Inefficient user interface for loan sign-up and onboarding
  • No automated digital signing of agreements
  • Lack of interactive financial tools
  • Absence of real-time performance dashboards
  • Our Solution
We built an intuitive platform with a customer-first approach:
  • Fully redesigned website and app
  • Multi-step onboarding with HelloSign integration
  • Real-time dashboard and kitty savings tracker
  • Admin control panel with user analytics and transaction logs
  • Custom-built financial calculator for user engagement and lead generation

Key Features & Screenshots

1. Biweekly Paydown Calculator

A powerful tool embedded into the website to estimate how much faster users can become debt-free by switching to biweekly payments. It visually breaks down:

  • Interest saved over time
  • Months/years cut from loan duration
  • Payment schedule with kitty deposits

This calculator serves as both a value-added tool and a lead-generation asset, increasing average session duration by 37% and boosting conversions by 22%.

PayDownPros Banner img
PayDownPros Banner img

2. Customer Enrollment Flow

A simplified, guided enrollment process that leads users through educational steps and secure agreement signing.



PayDownPros Banner img

3. User Dashboard

Displays total payments, progress toward loan payoff, kitty contributions, and upcoming transactions.

PayDownPros Banner img

4. Reports & Insights

Visual reports that show the financial impact of using PayDownPros, including interest savings and annual progress.

PayDownPros Banner img

5. Admin Panel

Full control for backend admins, including the ability to manage users, generate reports, and oversee kitty fund disbursements.

Results

47%

Increase in user sign-ups post-launch

63%

Drop in onboarding support queries

$1.2M+

In loans managed within the first 90 days

98%

User satisfaction based on post-launch survey

22%

Boost in conversion rate thanks to the loan calculator

Technology Stack

React

Frontend

React.js, Tailwind CSS

nodejs

Backend

Node.js

Sql

Database

PostgreSQL

hellosign

Digital Signature

HelloSign API

aws

Hosting

AWS

figma

Design

Figma

calculator engine

Calculator Engine

Custom logic using financial formulas (Amortization, Biweekly payment adjustments)